Press, Events, Reviews

PRESS AND RECORDED EVENTS

Recorded Webinar – Sales & Marketing 2.0 – hosted by DMA and featuring Anneke Seley, Brent Holloway and Informatica’s Richard Steinhart

Video – Review of the Sales 2.0 Conference, Boston, MA, June 28 & 29, 2010, featuring Anneke Seley speaking (thanks to DreamSimplicity)

Recorded Web Event- Inside Sales 2.0: What Practices and Technologies Produce Results, with Anneke Seley and Dan Freund, VP and General Manager of OracleDirect

Recorded Web Event - Sales 2.0: Actionable Strategies for Driving Sales and Increasing ROI, a conversation with Mike Mansbach, GM & VP Global Sales, CitrixOnline; Anneke Seley, CEO of Phone Works; and Gerhard Gschwandtner, CEO of Selling Power Magazine

Recorded Web Event – American Association of Inside Sales Professionals’ “Social Media – How to Actually Win Business with It!” with Anneke Seley and social media training guru Steve Richard

Radio Interview - SalesTracRadio interviews Sales 2.0 authors, Anneke Seley and Brent Holloway

Video Interview at Dreamforce 2009 Book Signing (thanks to Visible Gains and Kadient)

Recorded Webinar: Anneke and Marketo’s VP of Sales Bill Binch: “Secret Sauce for Sales Success”.

Recorded Webinar: Anneke, Wendy Reed, CEO of InfoMentis; York Baur, CMO of TAS Group; and Dan Freund, SVP at OracleDirect in a panel discussion on “Sales Innovation Creates Competitive Advantage”.

Article: Q&A with Anneke Seley, who was named one of Oracle’s Early Innovators in the Oracle Innovation Showcase

Article: Sales 2.0 book referenced in Selling Gets Complex: The Internet, technology, and globalization have changed this age-old game for good by Geoffrey James in Strategy + Business

Article: Sales 2.0: Why it is Imperative To Change the Way We Sell in Sandhill.com: Best Practices in Software Sales

Article: It’s About Time: Increasing Customer Engagement Through Sales 2.0 in Customer Management IQ.

Recorded Webinar: Sales 2.0: What Is It and Why Do I Need It? with ShadeTree Technology CEO, Jim Banks.

Blog Interview: Anneke Seley Talks about Social Media with Michael Damphousse, CEO, CMO, and founder of Green Leads.

Recorded Webinar: Talk is Cheap: How to ‘Walk the Walk’ with the Sales 2.0 Approach to Aligning Sales and Marketing with Genius.com CEO David Thompson and David Raab.

Recorded Webinar: Prospecting 2.0: The Cold Call is Dead, excerpt from InsideView’s Sales 2.0 weekly webinar series.

Recorded Webinar: Social Selling: Live Q&A on Selling with Web 2.0. Anneke Seley participates on a panel on Social Media, Today’s Customer Collective web event with Mark Woollen, Oracle and Christopher Carfi, Cerado, Inc.

Podcast: Book authors Anneke Seley and BrentHolloway, are interviewed by Brad on the Brad Brooks Show.

Blog Interview: Anneke Seley is interviewed by Parker Trewin at Genius.com on his blog, B2B Marketing for Faster Sales

Blog Interview: Anneke is interviewed by Chad Levitt on his New Sales Economy.com blog.

Video: Chris Kenton interviews Anneke Seley at the inaugural Social Media Breakfast in San Francisco.

Chapter Excerpts from Part 1 of the book are featured on www.sramanamitra.com, Sramana Mitra’s blog. Mitra is an entrepreneur, strategy consultant, author, and syndicated columnist for sites including forbes.com.

Podcast Interview with Community Manager for The Customer Collective, Brian Roger.

Article: Sales 2.0: Why the Recession is Making it Imperative to Change the Way We Sell in Salesforce Times.

Article: Hand Off Lead Development in Selling Power’s Sales Management Newsletter.

SALES 2.0 BOOK REVIEWS

“Just wanted to tell you I thought your book was awesome. As you know, I used to own my own Call Center and was a Past President of the American Teleservices Association trade organization before I joined Oracle , so your ‘next generation’ description is what I used to dream about in the old days.
Great to see in one publication the history and transformation that is so critical in today’s world.

You did a magnificent job of painting the picture and I especially liked the 1.0 vs 2.0 comparisons.

Nice job and congratulations on a ‘textbook’ textbook that should be the definitive source for smart sales and marketing teams.”

-Norm Pensky, VP Sales
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“First of all congratulations! I picked up the book yesterday.

I am always looking for new and innovative approaches to marketing and
selling… And there it was!

Very interesting work. … I wanted to acknowledge your contribution to the sales profession.

This is going to be a real help for our ongoing efforts in Canada to be
smarter in our sales productivity.

Thanks again….”

-Michael Gagnon
Regional VP of Sales, Canada for Verint
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More Reviews on Amazon.com.